5 Digital Marketing Courses To Grow Your Business

Building an online presence has become a necessity for brands. A large part of marketing and promotion today is done on the Internet. At least for small businesses, digital marketing is a very essential component for increasing salessince since it is cheap. You must’ve heard the words SEO, Google Adwords, Google Analytics and more. If you’re not sure what they are or just want to learn more about digital marketing, there are plenty of courses for you.

Here are 5 Digital Marketing Courses To Grow Your Business.

1. Stanford Graduate School of Business

Located in Silicon Valley, this prestigious institute has been ranked by US News as the top business school in the country. It includes a Master of Business Administration (MBA) degree and an MS in Management for mid-career executives. Approximately 400 students join the full-time MBA program every year. The course consists of useful knowledge on branding, new product development, pricing, advertising, channels of distribution, and marketing research among other topics. The school has the Strategic Management Program which is a short marketing program that includes a number of important skills and provides a practical learning experience.

2. Daniels College of Business

Founded in 1908, the Daniels College of Business offers a Business Master of Science in Marketing. It is the 8th oldest business school in the US and enrolls about 2,293 students. The school provides a more focused method of study by including team projects, various events and roundtables such as the Digital Marketing Summit and the Supply Chain Roundtable. These events allow students to interact with marketing professionals from all over the world. The students have access to the Business Innovation Center (CiBiC) which is a research center which helps understand consumer behavior and build new and innovative ideas for development.

3. Duke University

Duke University is not only a prestigious university located in North Carolina but also a research center for business, law, and medicine. The university provides a valuable Digital Media and Marketing Certificate Program through Duke Continuing Studies. It consists of over 350 hours of combined study time. The total certificate cost is $2995.

4. The University of San Francisco

Since this univrsity is a private institution, the USF School of Management is an important part of the city with acclaimed business programs. San Fransisco is also one of the most entrepreneurial cities in the world. The university’s online programs include various options in digital marketing courses. The coursework is convenient and flexible and mostly designed for professionals in the field. The total certificate cost is $2500 or more.

5. Charles H. Sandage Department of Advertising (University of Illinois)

The first advertising department in the United States, it has been present since 1946. It aims to teach the students the basics as well as the latest techniques of advertising and further specializations in their chosen area. Students contribute to The Sandage Project which is includes assisting small businesses or non-profit organizations in their advertising and communication. About 32,695 students are enrolled at the entire university.

Taking a course in your field of work can only be beneficial for you. It can help you realize your mistakes and think of better ideas to carry out your work. There are short-term online courses available as well as full-time graduate degrees. You can choose one according to your convenience and the amount of time you can devote to it. The rise of smartphones, tablets and other forms of digital media have given a whole new face to marketing and advertising. Digital marketing is a budding profession at the moment. So if you’re thinking of going for it, don’t wait!